You are looking live at a logo, but it’s the new Big 12 logo and we’re on the cusp of new season. The 2014 saga starts in essence and in earnest today with the first day of the two-day Big 12 media day gala.

West Virginia will have to wait until tomorrow. Today we’re treated to Baylor, Kansas, TCU, Oklahoma and Texas Tech. One WVU note, perhaps apropos of nothing, but I have the media guide on me — the cover is the same as the team poster — and it has bios for Donte Angus, Jacob McCrary, Jaylon Myers and Justin Scott. None of them are on campus as of yet, and a spot in the guide doesn’t guarantee anything, but WVU at minimum held out hope when it put this together just a few weeks ago.

Commissioner Bob Bowlsby starts things off with a press conference here shortly. he started some fires last year, so perhaps you ought to pay attention. Here. Of course, this thing is being televised, too, on Fox Sports.

Away we go…