Woods and Waters An outdoor blog by John McCoy

pinkgun.jpgOh, brother — or should I say, “Oh, sister?”

Remington has proudly announced the release of its newest shotgun — a variation on the company’s tried-and-true 870 Express model, but intended specifically for women.

In outdoor-industry language, that means the gun is smaller than standard and pink. This one happens to sport a Mossy Oak “pink camouflage” motif.

Who put in in the heads of every hunting- and fishing-equipment manufacturer that the best way to sell stuff to women is to “shrink it and pink it?” Seems to me the better approach would be to sell them gear that fits properly, functions flawlessly and doesn’t scare any self-respecting game animal completely out of its wits?